Artisan Builds has seen a rapid fall from grace over the last two months. The Twitch streaming andPCbuilding company first came under fire after allegedly cheatinga small Twitch streamerout of a computer she’d rightfully won. Subsequent accusations of shoddy products and tax evasion further tarnished the brand.
Now, it seems that Artisan Builds problems may have finally put an end to the company as thePCbuilder has filed for chapter 11 bankruptcy. This means that any customers still seeking a refund now have limited time to get their money back.
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Artisan Builds officiallyfiled for bankruptcyon April 22nd and informed its creditors on the 28th. According to Dexerto, the company owes over $450,000 to suppliers, $200,000 in credit card debt, $1.37 million in unfilled orders, and an unknown amount of unpaid overtime. Anyone who is still owed money or goods from the company will need to make themselves known to the bankruptcy court, and a meeting for that purpose will take place on May 16th.
For those unaware of the company’s recent controversies, Artisan Builds previously offered a monthly giveaway for the Twitch streamers who promoted its products. However, when the small Twitch streamer kiapiaa won the giveaway in early March,Artisan Builds refused to award her a free PCon the grounds that none of her viewers had clicked on a link to the company’s site. According to kiapiaa, however, the rules never required that she send a minimum amount of traffic to their site, and Artisan Builds was withholding the prize arbitrarily. Artisan Builds later apologized via Twitter, but the damage to its reputation was already done.
The bankruptcy filing may be the final chapter in the story of Artisan Builds rapid decline. While chapter 11 bankruptcy is not always a death sentence for a company, it’s doubtful that Artisan Builds will bounce back any time soon. Hopefully, other businesses can learn from their mistakes and not build a house of cards from questionable products and broken promises.
